Press Release Summary = Jason Mitchell has joined Infusion Software & Consulting and will be acting as the product manager and Internet marketing coach for Infusion\'s Website solutions. Jason has extensive experience in Internet marketing, search engine optimization (SEO), software product development and customer usability. He will be helping Infusion take its products to the next level of functionality and customer usability.
Press Release Body = FOR IMMEDIATE RELEASE
GILBERT, Ariz./July 10, 2006 --- We are proud to announce that Jason Mitchell has joined Infusion and will be acting as the product manager and Internet marketing coach for our Website solutions. Jason has extensive experience in Internet marketing, search engine optimization (SEO), software product development and customer usability. He will be helping us take our products to the next level of functionality and customer usability.
Most recently, Jason propelled FranklinCovey's online presence from a four-year-old hodgepodge of broken technology content to a fresh, clean look-and-feel more in line with their premiere brand. Additionally, he facilitated the development of the new eCommerce platform including a new commerce search engine, improved site usability and set in place efficiencies to save tens of thousands in transaction costs to their $40 million eCommerce business channel.
"We are thrilled to have such an expert in Internet marketing and product management onboard here at Infusion. His expertise will truly help drive our product to the next level, while providing a huge benefit to our customer base," said Clate Mask, President of Infusion Software.
Jason Mitchell has more than seven years experience in Internet marketing and technology product management. As Director of eCommerce Operations at FranklinCovey, Jason directed the launch of a new corporate Web site, the first successful Web project launched in over three years. He also was instrumental in laying the groundwork for an entire eCommerce platform re-design to include a more customer-friendly front-end, powerful commerce search engine and changes to the order fulfillment process to ultimately save the company tens of thousands of dollars in support costs.
Previously, Jason was the Director of Marketing for WingateWeb, the leading provider of enterprise event management software. While there, Jason was instrumental in positioning their products and company in such a way to acquire new customers such as Cisco, Microsoft and Oracle. Jason was also a key player in positioning the company leading up to a multi-million dollar sale to San Francisco-based MediaLive International. As a member of the product development committee, Jason was involved in the feature-set creation and usability of an entirely new event management platform, WingateWeb Event Console.
Infusion continues to break new ground in direct marketing automation and CRM (customer relationship management) tools. Look for improved services to all customers and product updates to help our customers get the most out of their investment under the direction of Jason Mitchell.
About Infusion Software & Consulting Infusion Software & Consulting (Infusion) is an entrepreneurial technology and marketing company that provides sales and marketing automation software and services to small businesses. Infusion helps small businesses double their sales by automating and improving their sales, marketing and customer management, using CRM software and proven direct response marketing techniques. Infusion\'s software automatically manages the entire sales process from generating leads, to following up with prospects and customers, to processing orders and collecting the cash.
For More Information Contact:
David Lee davel@infusionsoft.com http://www.infusionsoft.com
Web Site = http://www.infusionsoft.com
Contact Details = David Lee||2065 W. Obispo Ave., Suite 103||Gilbert , 85233||$$country||||480-385-7611||davel@infusionsoft.com||http://www.infusionsoft.com
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